Initiatives 23 King Street, Cambridge CB1 1AH - phone: 0845 609 0206 - e-mail: hello@initiatives.com
Welcome to the chocolates
We like being in the business of offering nice things for sale. That's why we started off with the idea of selling flower bulbs for the garden and why we have now moved onto another favourite in our lives - chocolate.
We also realised that to make the Initiative campaign even more successful a new product was needed to entice those parents not too interested in gardening. We decided to start with chocs.
Not just any chocs though. With the issues at school regarding healthy eating we decided to offer a more luxurious chocolate selection primarily targeted at parents rather than children - chocolates made to be savoured rather than scoffed. And Fairtrade was a must for us. Read about that here.
Flowers and chocolates are perfect for fundraising - both resonate pleasure which makes
them all the more pleasing for you to propose to parents, making your campaign so much
more enjoyable.
All of the confectionaries on offer have been made for us by Alex Olivier,
a small French chocolatier, which has been skilfully creating chocolate since 1927.
"Quality is a necessity"
Alex Olivier believes chocolate is one of life's luxuries and should only be made with
the very finest of ingredients. This is why their chocolate is made the traditional way,
using cocoa butter instead of cheaper vegetable fat and high quantities of cocoa mass instead of excessive amounts of sugar. And this chocolate comes to you fresh so there's no need for any unnecessary and flavour-distorting preservatives.
You'll taste the difference.
